You are now in university studying what you like and want to do as a career. We want to introduce you to a different way of thinking - solving problems, creating impact globally and even creating your own career. Learn how people have done this in Silicon Valley and how they have introduced disruptive methods and technologies that have changed the world.
Duration plus assignments
Access to Annual
Upon Successful Completion
30-hour University Accredited Undergraduate Course - 2 credits
3.5 hours/week for 13 weeks
Live classes – attendance compulsory
Yes - live and recorded
3-credits - University transferable Awarded by Harrisburg University
4 hours/week for 7 weeks
Required but not compulsory
(live and recorded)
Yes - live and recorded
Recommended for maximum benefit
Certificate of Completion
University credit awarded by
COURSES YOU'LL TAKE
Innovation and Thinking Like An Entrepreneur
According to the US Department of Labor 65% of the children entering school will eventually work at jobs that don't exist today. This is due to the disruptive technologies that are emerging on a daily basis. Innovation has led to disruption and also people creating their own careers.
Types of Entrepreneurship and Entrepreneurial Leadership
Besides yearning to make a Billion $$ learn how you can incorporate people, planet and profits as a part of your venture
Identifying The Problem
Learn the importance of identifying that problem. Is your solution a nice to have or must have?
The “Lean Startup” has become the Silicon Valley Bible for starting companies. It helps startups drive and steer their startup for ongoing product development using the concept of Build Measure, Learn
Company Ownership and the Team
What makes up company ownership? How do founders, co-founders structure ownership equity. Learn the key aspects of company ownership and building a team
Solution and Value Proposition
What is your solution and value proposition to your end customer? Learn how you can use the Lean Methodology to test your solution and value proposition.
Product Market Fit
Identifying your Product Market Fit is key to your business. Learn how you define the TAM, SAM, SOM, Target Persona and Beachhead Market
Is your product B2C, B2B or B2B2C. Learn how to define your go-to-market strategy?
During the past 10 years business models have changed given Cloud and Mobile based applications. Learn the new business models and how you can incorporate them into your business
Funding - How Will You Fund Your Company
Funding can be key to your business. Learn about the various forms of capital – Angel, Venture Capital, Crowdfunding and Grants
How do you plan to reach your customers? Digital marketing and the use of social media has become critical. Learn how you can use these tools to build and create customer awareness
The Art & Science of Pitching
How do you tell a powerful story about your company in the form of an Elevator and 5-minute pitch? Using the Thinktomi Business Canvas (TBC) learn the key components to be included in your pitch.
What are some of fundamental operational processes do you need to have in place? Learn the basics of company operations from finances to managing people
How do your build a financial model for your company? Why do you need it? Learn how to build a simple cash flow model to manage your business
WHAT YOU WILL LEARN
What is innovation and entrepreneurship all about and why has it become important in today’s global economy?
How to think innovatively, develop an idea, define a product, solution and create a business.
The fundamentals of market research and how to choose your target customer
How do you make customers aware of your product?
What are the legal forms available for your business?
How do you raise capital and what are the consequences?
How do you build a simple financial model?
How can operate and manage your business?
How do you tell and effective story – an elevator and 5-minute pitch