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What it's all about.
You are either curious or have already made up your mind to change the world. You want to charter your own career. In this program you will learn how it is done in Silicon Valley. Experts from the Valley share their expertise on how it was done here - what does it take and what are the key ingredients to success.
COURSE FORMAT
The course would be offered in 2 formats: 28-hour Non-Accredited Course and a 24-Hour Self Study Program. The course will be run over a 3-month period.
The course will be offered in as a workshop style combination of talks by the instructor and Silicon Valley entrepreneurs and small group sessions with these entrepreneurs and thought leaders.
Duration plus assignments
Class Size
Access to
Learning Content
Assignments,
Projects/Presentations
Instructors/Guest Speakers
Moderator
Access to Annual
Prime Membership
Upon Successful Completion
Costs
28-hours
Non-Accredited Course
4 hours/week for 7 weeks
Required but not compulsory
(live and recorded)
Yes - live and recorded
Recommended for maximum benefit
Live
Live
Yes
Certificate of Completion
$399
28-hours
Self-Study
Course
4 hours/week for 7 weeks (recommended)
Self-paced
Yes
Live classes – attendance compulsory
Recorded
Available for Q&A
Yes
Certificate of Completion
$129
WHAT YOU WILL LEARN
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What is innovation and entrepreneurship all about and why has it become important in today’s global economy?
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How to think innovatively, develop an idea, define a product, solution and create a business.
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The fundamentals of market research and how to choose your target customer
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How do you make customers aware of your product?
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What are the legal forms available for your business?
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How do you raise capital and what are the consequences?
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How do you build a simple financial model?
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How can operate and manage your business?
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How do you tell and effective story – an elevator and 5-minute pitch
COURSES YOU'LL TAKE
Innovation and Thinking Like An Entrepreneur
According to the US Department of Labor 65% of the children entering school will eventually work at jobs that don't exist today. This is due to the disruptive technologies that are emerging on a daily basis. Innovation has led to disruption and also people creating their own careers.
Types of Entrepreneurship and Entrepreneurial Leadership
Besides yearning to make a Billion $$ learn how you can incorporate people, planet and profits as a part of your venture
Identifying The Problem
Learn the importance of identifying that problem. Is your solution a nice to have or must have?
Company Ownership and the Team
What makes up company ownership? How do founders, co-founders structure ownership equity. Learn the key aspects of company ownership and building a team
Lean Method
The “Lean Startup” has become the Silicon Valley Bible for starting companies. It helps startups drive and steer their startup for ongoing product development using the concept of Build Measure, Learn
Solution and Value Proposition
What is your solution and value proposition to your end customer? Learn how you can use the Lean Methodology to test your solution and value proposition.
Product Market Fit
Identifying your Product Market Fit is key to your business. Learn how you define the TAM, SAM, SOM, Target Persona and Beachhead Market
Go-to-Market
Is your product B2C, B2B or B2B2C. Learn how to define your go-to-market strategy?
Business Models
During the past 10 years business models have changed given Cloud and Mobile based applications. Learn the new business models and how you can incorporate them into your business
Funding - How Will You Fund Your Company
Funding can be key to your business. Learn about the various forms of capital – Angel, Venture Capital, Crowdfunding and Grants
Marketing
How do you plan to reach your customers? Digital marketing and the use of social media has become critical. Learn how you can use these tools to build and create customer awareness
The Art & Science of Pitching
How do you tell a powerful story about your company in the form of an Elevator and 5-minute pitch? Using the Thinktomi Business Canvas (TBC) learn the key components to be included in your pitch.
Finance
How do your build a financial model for your company? Why do you need it? Learn how to build a simple cash flow model to manage your business
Company Operations
What are some of fundamental operational processes do you need to have in place? Learn the basics of company operations from finances to managing people
MEET YOUR INSTRUCTOR
Years of experience - industry-leading experts.
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LIVE FROM SILICON VALLEY.
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